Ballet Austin: Expanding Audiences for Unfamiliar Work
Ballet Austin has embarked on a multiyear project to develop audiences for new works. Backed by market research, they’ve upended assumptions about their audiences to generate ideas, test results, and launch new engagement strategies.
Development Dialogue: What Matters Most Is What Matters To Your Potential Donors
How do you connect with donors? Focus on their passion, not your organization’s needs. Show how you can help them make a difference. Read Ron Fredman’s Development Dialogue about how to keep donors connected to your company for the long haul.
Family-Friendly Programming Helps Dance Organizations Attract Fans and See What’s Beyond the Box Office
Dance organizations are programming to convert families into fans.The Wallace Foundation researched seven such organizations that use educational outreach, community engagement, added benefits and special programming to reach all types of families.
Leadership Corner: Douglas Singleton, Executive Director, Charlotte Ballet
Charlotte Ballet Executive Director Douglas Singleton speaks to Dance/USA about his dance epiphany, touring with the Alvin Ailey American Dance Theater, re-branding, navigating organizational development, using data, and keeping his job fresh.
Mentoring the Next Generation of the Dance Field’s Leaders
Dance/USA has administered the mentorship and training of rising arts administrators through its Institute for Leadership Training since 2012. Read more on what mentors and mentees say about their experiences.
Boosting Audience Engagement by the Numbers
Want to boost your audience engagement? Reach more ticket buyers and build solid relationships with attendees? Where do you look for answers? The Wallace Foundation’s Daniel Windham would say, “What’s the data tell you?” Read on for more.
Donor Churn: The Hidden Trap
According to the 2016 Fundraising Effectiveness Survey by the Association of Fundraising Professionals and the Urban Institute, donor retention in 2015 was 46 percent. Read Ron Fredman’s suggestions on how to increase it.
Dance/USA’s 2017 Dance Forum Focuses on Engaging Audiences
Missed Dance/USA’s community Dance Forum last week, or just want a refresher? Read Karyn D.Collins’ report!
Development Dialogue: Bon Voyage
Considering a special trip or inviting donors on a company tour? Learn more about planning and executing a trip that will increase your donor commitment in our Development Dialogue.
Arts Insurance 101
Everything small and mid-sized dance companies need to know about performing arts insurance, but were afraid to ask. Arts insurance expert Bob Middleton shares must-have information for smaller dance companies for assessing insurance needs.